Basically, I also don't know about the marketing budget for 2022 but I do some research then I find these article.
Make a new marketing budget for 2022 & it is very important to create a market budget,
A marketing budget helps you to stay on the financial track. With a marketing budget, it would be easy to keep track of your expenses. This helps you know where to spend money and where not.
Furthermore, how would you know if you are overspending or can still spend more on the specific strategy?
The worst thing about not having the budget is you’ll just keep spending more and more nowhere and prepare your business to fail unknowingly.
The budget also helps you to allocate funds in the right place. Yeah, a budget map will guide you to spend your money and resources on the right marketing strategy.
Having a well-defined budget helps you to set realistic goals that move your business forward. After preparing the budget you will know how much you can save and where you can spend the saved amount.
Some tips For Creating A Marketing Budget is:
Understand Your Market
You need to know what is your market, who is your audience, where they spend their time, who your competitors are, and what marketing tactics they are using in their marketing campaign.
Build Your Marketing Strategy
A marketing strategy will give you an idea of what steps you will need to take to achieve a particular goal, and by which marketing channel you can do that.
Know Your Outside Costs
Once you know what external or outside bills you need to take care of, you can automatically generate ideas about creating a marketing budget.
Your external costs may include:
-Product manufacturing costs
-Shipping costs
-Employing costs
-Costs for running the business (electricity, other monthly bills)
Source:
https://bit.ly/2ZaNWnH