Organic SEO- Organic Search Engine Optimisation is the process of improving the volume of traffic to your website from search engines, typically via ‘organic’ or ‘natural’ search methods. It means that you don’t have to use paid advertising to draw traffic to your site. Our strategy is much more than using keywords and phrases that match your organisations offerings, there are many other factors to take into account.
- Almost free of cost
- Suited to all kinds of businesses
- No immediacy of results
- Time consuming
- Long-term impact
Inorganic SEO- This SEO method is also known as paid advertising. The ads that you often see on various web pages shown and those that also appear on the rightmost side of search engine results are inorganic SEO examples.
- Paid search marketing
- Usually short-term impact
- Immediate results
- Easy to understand
- Targeted Traffic
- Not affordable for all kinds of businesses